Over the past fifteen years, the subject of the pedagogical and technological renewal of higher education has received increasing attention. When appropriately introduced in education, technologies offer new opportunities for the improvement of teaching and learning. Recently, an area of particular interest is that of immersive environments, whose potential in terms of involvement and effectiveness of learning processes has started to be investigated to a larger extent. With a focus on 360° video, this contribution presents the results of a European project aimed at studying the applications of 360° video in university teaching. In particular, students' perceptions of the educational value of this new technology and the sense of comfort and immersion it generates are explored.